About Me

Outside of work, I stay engaged, cultivate creativity, and spend time with stray cats.

Outside of work, I stay engaged, cultivate creativity, and spend time with stray cats.

I love building things.

I love building things.

Currently, I work at Calterra on AI.

Previously, I collaborated with talented teams at Aleph Labs and KlikData Indonesia, crafting experiences that reached over 90 million users.

I'm driven by a deep passion for solving real problems and creating experiences that people love.

Most recently, I've been building an RSVP platform. Making event planning effortless and memorable for everyday people.

Get in touch with me

mr.aulia@hotmail.com

Linkedin

Dribbble

X (Twitter)

A young person with curly hair smiles at the camera while sitting in front of a laptop against a dark background.

AI Geek

Impact-obsessed

A young person with curly hair smiles at the camera while sitting in front of a laptop against a dark background.

AI Geek

Impact-obsessed

Business as usual

Experiences

Twibbonize

2026 - Present

Senior Product Designer

Redefined and redesigned pricing strategies, introducing user‑centric principles and personalization.

Leveraged AI to accelerate product development by handling complex processes, enabling designers to concentrate on crafting visually appealing and impactful user experiences.

Calterra

2025 - Present

Co-founder

Calterra is an innovative and forward-thinking software development company committed to delivering cutting-edge digital solutions.

Cents&Dimes (Fintech with AI)
Built a personal finance platform powered by AI. Crafted an immersive interface where the AI acts as a proactive financial companion, seamlessly bridging digital insights with real world financial habits.

Cents&Dimes (Fintech with AI)
Built a personal finance platform powered by AI. Crafted an immersive interface where the AI acts as a proactive financial companion, seamlessly bridging digital insights with real world financial habits.

MySafety HSE by PLN
Spearheaded the design of a dual-platform solution (Mobile for field workers, Web/Mobile for managers) to streamline Health, Safety, and Environment (HSE) workflows

MySafety HSE by PLN
Spearheaded the design of a dual-platform solution (Mobile for field workers, Web/Mobile for managers) to streamline Health, Safety, and Environment (HSE) workflows

Aleph labs

2022- 2024

UI/UX Designer

Tring! by Pegadaian
Contributed to the rebranding of Pegadaian Digital into "Tring!" a unified platform built to serve millions with a seamless, adoption-driven experience, working under the direction of a Principal Designer.

  • Co-created the "Tring! blooms user wealth" brand narrative with design leadership

  • Merged two distinct platforms (Pegadaian Digital & Syariah) into one cohesive product

  • Redesigned core app architecture. Navigation, Homescreen, Checkout, and Discovery

  • Built the Design System and "Bloom Principle" framework for full ecosystem consistency

Tring! by Pegadaian
Contributed to the rebranding of Pegadaian Digital into "Tring!" a unified platform built to serve millions with a seamless, adoption-driven experience, working under the direction of a Principal Designer.

  • Co-created the "Tring! blooms user wealth" brand narrative with design leadership

  • Merged two distinct platforms (Pegadaian Digital & Syariah) into one cohesive product

  • Redesigned core app architecture. Navigation, Homescreen, Checkout, and Discovery

  • Built the Design System and "Bloom Principle" framework for full ecosystem consistency

Tring! by Pegadaian
Contributed to the rebranding of Pegadaian Digital into "Tring!" a unified platform built to serve millions with a seamless, adoption-driven experience, working under the direction of a Principal Designer.

  • Co-created the "Tring! blooms user wealth" brand narrative with design leadership

  • Merged two distinct platforms (Pegadaian Digital & Syariah) into one cohesive product

  • Redesigned core app architecture. Navigation, Homescreen, Checkout, and Discovery

  • Built the Design System and "Bloom Principle" framework for full ecosystem consistency

MyTelkomsel
Worked within the MyTsel tribe to improve UX across key areas of Indonesia's largest telco app, serving 30M+ daily active users.

  • Launched a redesigned dashboard that increased conversion across key pages

  • Revamped Notification, Loyalty, and "Poin" pages to improve engagement and usability

  • Streamlined the Poin redemption journey by consolidating entry points and clarifying copy

MyTelkomsel
Worked within the MyTsel tribe to improve UX across key areas of Indonesia's largest telco app, serving 30M+ daily active users.

  • Launched a redesigned dashboard that increased conversion across key pages

  • Revamped Notification, Loyalty, and "Poin" pages to improve engagement and usability

  • Streamlined the Poin redemption journey by consolidating entry points and clarifying copy

MyTelkomsel
Worked within the MyTsel tribe to improve UX across key areas of Indonesia's largest telco app, serving 30M+ daily active users.

  • Launched a redesigned dashboard that increased conversion across key pages

  • Revamped Notification, Loyalty, and "Poin" pages to improve engagement and usability

  • Streamlined the Poin redemption journey by consolidating entry points and clarifying copy

Telkomsel Orbit

  • Redesigned Product List and Detail pages for stronger visual hierarchy and faster value recognition

  • Restructured Help Center navigation to resolve confusing user journeys

  • Refined plan comparison pages for a more intuitive selection experience

Telkomsel Orbit

  • Redesigned Product List and Detail pages for stronger visual hierarchy and faster value recognition

  • Restructured Help Center navigation to resolve confusing user journeys

  • Refined plan comparison pages for a more intuitive selection experience

Telkomsel Orbit

  • Redesigned Product List and Detail pages for stronger visual hierarchy and faster value recognition

  • Restructured Help Center navigation to resolve confusing user journeys

  • Refined plan comparison pages for a more intuitive selection experience

Aleph Interplay
When we interplay, it doesn’t matter what we connect on, as long as we connect with it. I contributed to the design of the merchandise, including T-shirts and other items, featuring the AI-generated fonts we created.

Aleph Interplay
When we interplay, it doesn’t matter what we connect on, as long as we connect with it. I contributed to the design of the merchandise, including T-shirts and other items, featuring the AI-generated fonts we created.

Pitching and Concept Design
Contributed to internal innovation and new business development by crafting high-fidelity product concepts across banking, hospitality, and telco sectors, demonstrating the ability to shape compelling product visions beyond assigned client engagements.

Pitching and Concept Design
Contributed to internal innovation and new business development by crafting high-fidelity product concepts across banking, hospitality, and telco sectors, demonstrating the ability to shape compelling product visions beyond assigned client engagements.

Klik data indonesia

2021 - 2022

Product Designer

Product Designer

Led the design of a mobile platform for a hospital and clinic, overseeing the full end-to-end process, from user research and ideation to prototyping and delivery.

Freelance - Designer

2020

UI/UX Designer

I specialize in wireframing, prototyping, UX research, and UI design

upt lab. terpadu, usk

2019 - 2021

UI/UX Designer

Online Exam for Student
Designed an online exam application system for the high school level, I researched to start making a prototype of this application

Online Exam for Student
Designed an online exam application system for the high school level, I researched to start making a prototype of this application

Information System for Labotary Services
Designed an application information system for laboratory services in an integrated manner to serve labotary clients

Information System for Labotary Services
Designed an application information system for laboratory services in an integrated manner to serve labotary clients

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